User Experience key to Product

Being an architect for several years I have seen people (including me) to concentrate more on System design, Object Oriented, Extensability, SOA etc. Most of the time User Experience (UX) takes a back seat not intentionally but more of the way we approach to solve a problem.

UX engineering is very key for success for the product. It is the first basic element that needs to driven from the inception phase of the product. UX is not just color combination, User Interface (UI) layout etc. There is big portion of the usability element for a specific product that you are developing for a marketplace. For example, in the banking world there are applications that are used with in the bank by employees example of this is a Teller application. There are few applications are used by customers of the bank, example internet banking. The UX of both the applications will not be same.

Requirements for each of this will be different in terms of response time, accuracy of point in time data etc. Usability of the application based on the requirements is a very big element of User experience design. User Interface design which includes color combination, look and feel is one portion of the User Experience engineering. The early you start in the product development process of the User Experience design the better the success of the product.

Its about your efforts

As an entrepreneur, Success is only related to your efforts and your involvement in making the business possible. In last few months, as a entrepreneur leaving my cosy corporate job, I feel its only  you who can drive your destiny.
Efforts and attitude that drive success. Always believe in what you are doing and energize the efforts towards the belief. There are obstacles and people come at you on several things like Market trends, Recession etc etc. But end of the day, you need to adjust well to these natural ‘Phenomena’ (if you want to call it) and work towards the believed goal.

Interests of a common Indian

Couple of days, I read a interesting article about what Indians like the most in the media and entertainment side. The supplementary page of an well known newspaper said it as “ABCD”. Interestingly, :)
A for Astrology
B for Bollywood
C for Cricket
D for Devotion / Religious
I agree totally with this article as it kind of describes interests of most of the age groups with in India. Infact, I would like to add “E” to the list.
E for Entertainment through Games  / Gambling:). What do you guys think ?